Lego is introducing new characters outfitted with an internationally recognized lanyard designed to quietly indicate that a person has a hidden disability and might need some extra support.

The company said this month that it is adding the Hidden Disabilities Sunflower lanyard to characters in a variety of sets. People can also create their own minifigures wearing the special Sunflower symbol at all 55 Minifigure Factories around the world “to give fans additional opportunities to design the character they want to see themselves, a friend or family member represented as.”

In addition, Lego Group said it plans to make the Sunflower lanyard available to its employees and to offer training for employees about the symbol and how to show support for those wearing it.

“Our partnership with Hidden Disabilities Sunflower is a key step in supporting colleagues with non-apparent disabilities, conditions and needs,” said Lauren von Stackelberg, chief diversity and inclusion officer and vice president at Lego Group. “By embedding diversity and inclusion in everything we do, we make Lego play and experiences more accessible and positively impact the lives of our colleagues, consumers and communities.”

The Sunflower first emerged as an indicator of hidden disabilities in the United Kingdom in 2016 and has since been adopted by over 285 airports worldwide and across other industries and venues.

Lego said it will incorporate the Sunflower lanyard on characters in three sets — Lego Icons Tudor Corner, aimed at ages 18 and up, Lego Friends Heartlake City Airport and Airplane, which is for ages 8 and up, as well as Lego Duplo First Time at the Airport, a set that will be available in June 2025 for kids ages 2 and older.

The Legos are the first toys to include the Sunflower lanyard, company officials said, and they were developed with input from experts and individuals with lived experience.

“Seeing the Sunflower lanyard in Lego sets is a significant step in normalizing hidden disabilities,” said Martin Moxness, an ambassador for the Hidden Disabilities Sunflower program who has autism, ADHD and Tourette syndrome. “Even as an adult, it’s deeply meaningful to see such representation in an iconic product. This initiative is a milestone for the entire community and empowers individuals of all ages, inspiring creativity, fostering connection and promoting inclusion.”

The addition of the Sunflower lanyard is just the latest move by Lego to increase disability inclusion in its product line. The company added characters with a variety of disabilities and started offering Braille bricks in recent years.